Capital shopping and entertainment center became the winner in the nomination “The Best Architectural Project in the Field of Retail”
The Asia-Pacific Property Award is part of the International Property Awards, which has been held since 1993 and is one of the most prestigious commercial real estate awards. This award marks the most advanced architectural solutions.
SEC MEGA Silk Way was evaluated by the following parameters: the quality of the applied solutions, architecture and design, energy efficiency, innovation. When reviewing applications, members of the jury paid great attention to the concepts and architectural features of projects, the reliability of construction using modern technologies, as well as environmental and social programs of developers. The jury is chaired by members of the House of Lords of the British Parliament: Lord Caithness, Lord Best, The Earl of Liverpool.
The large-scale, impressive-scale shopping mall MEGA Silk Way was designed by the British bureau Chapman Taylor, which for fifty years has specialized in retail and leisure projects and has gained invaluable experience in this field.
The MEGA Silk Way building was designed on the principle of shopping street – shopping streets, popular both in European culture and in the eastern bazaars of the Silk Road. This is a “city in a city” with its own “streets”, covered “squares”, and art objects.
The laconic and at the same time dynamic organization of the MEGA Silk Way plan forms the arcs of shopping galleries and connects them to the main atrium where the main entertainment facilities are concentrated.
MEGA Silk Way, the largest shopping and entertainment center of Astana, opened its doors in March 2017. Due to the unique architecture and conceptual format, MEGA Silk Way has become a new center of attraction and a visiting card of the capital of Kazakhstan – Astana. The total area of the mall – 140 thousand square meters. m. The shopping and entertainment center receives 1 million visitors every month, so in 2018 12 million people visited MEGA Silk Way. The turnover of tenants over the past year increased by 25%. In MEGA Silk Way 2 thousand jobs were created. SEC taxes for 2018 amounted to 2 billion tenge.
MEGA Silk Way is part of the MEGA shopping center network, which also owns two more shopping centers in Almaty – MEGA Alma-Ata and MEGA Park. These are the first shopping centers in Kazakhstan, designed and built in accordance with international standards with the involvement of international experts in the field of architecture. The main priorities in creating shopping centers are comfort for visitors, spacious rooms, a combination of aesthetics and functionality. In 2018, the MEGA shopping and entertainment center was visited by 33 million people.
Translated by Google.
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